How We Fact-Check Finance Claims
Last updated: November 11, 2026
We fact-check claims finance companies make in ads, on their sites, and on “best of” lists. The rating applies to the specific wording of the claim, not the company as a whole.
Which claims we check
We pick widely circulated marketing claims, numbers that sound too neat, contradictory “best company” lists, and claims readers send us.
We do not only check companies we dislike, and we do not skip a weak claim because a company might become a partner.
Our six steps
- 1. Quote the claim in the company’s words, with where and when we found it.
- 2. Go to primary sources first.
- 3. Write what’s true and what’s missing.
- 4. Assign a verdict from the scale below.
- 5. Date the check and list the sources.
- 6. Update the check when the law or the claim changes.
Our verdict scale
- True
- Accurate, with nothing significant missing. This is a verified finding; the badge says True.
- Mostly True
- The core is right, but a detail is off or needs context.
- Misleading
- A true fact or true-sounding language that leaves a false impression.
- False
- The claim is not accurate.
Industry numbers
When a range comes from the industry, we label it as an industry estimate, not an IRS figure.
Partners and verdicts
A partnership does not change a verdict. See our Affiliate Disclosure.
Corrections and suggestions
Read our Corrections Policy. To suggest a claim or report an error, contact us.
Educational only. Not financial advice.